In one of his mid-nineteenth-century writings, Peter Drucker, the father of management, penned: “there is surely nothing quite so useless as doing with great efficiency what should not be done at all.”
Ken Knox, a self-published book author of the 21st century, lives the same principle the father of management taught and lived in his lifetime. Knox’s published book, Carpe Diem: Simple Strategies to Move from Average to Extraordinary, highlights the value of doing what’s important and ignoring what’s not.
The book author also accounts his experiences being an average person enjoying an extraordinary life. Having worked for Fortune 500 companies and owned several small businesses, Knox deeply understands that the key to achievement is to focus on the right things and do them the right way.
“Seize the day” is what the Latin 'carpe diem' means and the essence of Knox’s published book. He has served small and large businesses in the last 15 years and is conducting trainings and seminars on the matter all over the US and abroad. The book author is also a professor in several colleges and universities.
One doesn’t have to be above average to perform above average results. One is never too young or old to start focusing on the right things. What’s important is that you seize the day.
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